Project Scope: Brand Basis Package

Celebrating the timeless elegance of bold, beautiful women.

IslaPayal designs ethical, signature dresses that embody effortless luxury.

Founder and Designer, Payal Share approached our team during a transitional season to elevate her brand, tone down her color palette, and seamlessly share her story with customers.

Completing our Brand Basis process, we worked with Payal to craft messaging and visuals that embody the sophistication of her brand.

Here’s what we did…

  • Our goal was to reflect Payal's passion for ethical luxury and emboldening women through her brand messaging and design.

  • We hosted a brand strategy session (where we all cried) to understand the brand’s story, purpose, evolution, and goals.

  • Developed logo and design concepts that were simple, elegant, and could be easily recognized across multiple platforms. Then, we enriched her color palette and provided clean, sophisticated typography.

  • Wrote key foundational brand messaging and edited custom website copy.

Are you interested in launching a new brand or creating a new look for your existing brand?

Fill out our brief inquiry form to tell us more about you and your business and schedule a call with us!